Over two days, delegates will explore how to lead communications in a rapidly
changing world, build trust through purpose-driven messaging, communicate with
clarity during crises, and measure PR impact in an era of disruption.

The Global PR Summit Middle East 6 returns to Doha on 22–23 October 2025 at the W Hotel, uniting leading PR and communications experts from the US, Europe, and the Middle East to explore how the global PR landscape is transforming—and what it means for the region.

Organised by P World, the world’s leading organizer of PR events, the summit will feature senior speakers from Amazon, LinkedIn, the World Health Organization, Schneider Electric, Qatar Insurance Group, Ericsson, Stanford University, and CARMA. The event is proudly supported by MEPRA (the Middle East PR Association), with A2Z Media Group as a Strategic Partner.

Over two days, delegates will explore how to lead communications in a rapidly
changing world, build trust through purpose-driven messaging, communicate with
clarity during crises, and measure PR impact in an era of disruption.

They will also dive into the future of B2B communications, the evolving role of PR in the Middle East, and the power of AI—learning how human insight and AI intelligence can
reshape content creation, media monitoring, and crisis prediction.

On day two, a full-day hands-on AI workshop led by Philippe Borremans will equip delegates with practical AI-powered content, crisis, and media engagement strategies ready to use immediately.

Since its launch in 2011, the Global PR Summit has been hosted in over 30 cities worldwid —including New York, Toronto, Manama, Muscat, Riyadh, Istanbul, and Seoul—attracting more than 5,000 PR professionals globally.

For more information about the event, visit https://www.thepworld.com/