Qatari-owned supermarket chain Al Meera has taken its motto “dedicated to being in every neighbourhood in Qatar” to a whole new level.
Qatar now has a floating grocery store anchored near Al Saffliyah Island for passengers and staff using private boats, yachts, ferries and those taking part in water sports along the coast.
The floating supermarket by Al Meera is the first of its kind in Doha and brings a variety of snacks and refreshments for those at sea.
The latest addition adds to more than 50 Al Meera branches across the country.
Although the concept might be unusual for many, sailors and water-lovers will greatly benefit from the newly launched floating store, which fills a gap that many were unaware existed.
The first-ever floating supermarket in the Arab region was launched in Dubai in 2018, changing the game for many stores around the world looking to expand beyond land.
It was launched by the French-owned chain Carrefour, and allowed those at sea to even call the supermarket to get their snacks delivered to their boats.
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